Reengineering the Corporation

Reengineering the Corporation discusses the significant and current topic in business - redesigning a company's processes, organization, and culture to achieve tremendous performance improvements. According to Adam Smith's work, tasks should be specialized, while Hammer and Champy propose that the solution is to entirely redesign the process, rather than simply computerizing or altering one aspect of it. Reengineering involves starting fresh and reinventing the overall structure and nature of work within a company. This book showcases how top corporations worldwide have successfully reengineered, saving millions of dollars, increasing customer satisfaction, and improving efficiency throughout their operations. In the 90s, reengineering is equivalent to what strategy and quality were for the 70s and 80s, respectively. After a decade of downsizing and restructuring, businesses are now focusing on cutting costs and improving performance.